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Amazon to launch gaming-focused NFT initiative

Amazon to launch gaming-focused NFT initiative

One example of the initiative — allowing Amazon customers to play crypto games and claim free NFTs — is currently being developed.

E-commerce giant Amazon is releasing an NFT effort concentrating on blockchain gaming and related NFTs in the spring of 2023, according to a Blockworks report.The initiative is still in the advancement stage, however the due date for the launch is set as April, according to information from four confidential people shared with Blockworks. One of the use cases will enable Amazon users to play blockchain-based games and claim free NFTs, one source claimed.Evolving plans In recent months, Amazon executives leading the initiative reached out to a minimum of

one household workplace, according to Blockworks. Despite the fact that the strategy was to do a minimum of one NFT collection drop with an artist, it rapidly evolved into what it is today.One of the sources mentioned:”We understood it was possible. But now it appears like it’s really taking place.

That’s going to affect the existing gamers in the space– if they perform and do this right and are clever about it.” The new effort will be introduced on”Amazon correct,”even though Amazon’s popular web hosting platform– Amazon Web Services( AWS )– published job ads for

Web3 designers over the previous couple of months.Amazon released its loyalty-based coins program in 2013, which continues to exist separately from the brand-new NFT initiative.On April 2022, Amazon CEO Andy Jassy signed up with CNBC’s Squawk Box. Jassy said that he expected the NFT

market to grow more and that Amazon could add crypto payments.”I anticipate that NFTs will continue to grow really considerably.

We’re not probably close to adding crypto as a payment mechanism in our retail company. But I do think over time you’ll see crypto ended up being and it’s possible … it’s possible down the road,”

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